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Code of Ethics guidelines can assist companies in avoiding aggressive competitive intelligence gathering that results from illegal behaviors.

A) True
B) False

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Scenario analysis is a form of environmental forecasting.

A) True
B) False

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Strategic groups consist of a group of


A) top executives that makes strategies for a company.
B) firms within an industry that follows similar strategies.
C) executives drawn from different companies within an industry that makes decisions on industry standards.
D) firms within an industry that decides to collude rather than compete with each other so that they can increase their profits.

E) A) and D)
F) B) and C)

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A Motel 6 executive indicates that he regularly reviews the number of rooms in the budget segment of the industry in the United States and the difference between the average daily room rate and the consumer price index (CPI).This is an example of Competitive Intelligence.

A) True
B) False

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In conducting a good industry analysis that will yield an improved understanding of the root causes of profitability,rigorous quantification of the five forces is not necessary.

A) True
B) False

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Industries characterized by high economies of scale typically attract fewer new entrants.

A) True
B) False

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The strategic groups concept is valuable for assessing the implications of industry ________ for the strategic group as a whole.


A) trends
B) positions
C) experience
D) wealth

E) A) and D)
F) B) and D)

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The Internet heightens the threat of substitutes because it creates new ways to accomplish the same task.

A) True
B) False

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Salemi Industries launched Cell Zone unsuccessfully in 2005 because it did not understand the market demand for its new product.This is an example of


A) vision statement evaluation.
B) environmental scanning.
C) assessing internal strengths.
D) mission statement evaluation.

E) A) and B)
F) A) and C)

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Crowdsourcing is one form of technology that affects multiple segments of the general environment.Which of the following is not an example of crowdsourcing?


A) The Linus open-source operating system
B) Yelp online customer comments
C) Wikipedia
D) The New York Times online

E) A) and D)
F) None of the above

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The strengths and weaknesses of a SWOT analysis refer to the external conditions of the firm.

A) True
B) False

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The SWOT analysis framework leads to a conceptually simple approach to identifying the important factors that constrain strategic choices without sacrificing analytical rigor.

A) True
B) False

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An automobile manufacturer acquires a rental car company.This is an example of


A) backward integration.
B) forward integration.
C) economies of scale.
D) product differentiation.

E) All of the above
F) A) and C)

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To understand the business environment of a particular firm,you need to analyze both the general environment and the firm industry and competitive environment.

A) True
B) False

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Supplier power has increased because of the Internet for all of the following reasons except


A) the growth of new Web-based businesses has created more outlets for suppliers to sell to.
B) software that links buyers to a supplier's website has created rapid, low-cost order capabilities.
C) the process of disintermediation makes it possible for some suppliers to reach end users directly.
D) some suppliers have created Web-based purchasing systems that encourage switching.

E) A) and B)
F) A) and C)

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Which of the following statements about strategic groups is false?


A) Two assumptions are made: (1) no two firms are totally different, (2) no two firms are exactly the same.
B) Strategic groupings are of little help to a firm in assessing mobility barriers that protect a group from attacks by other groups.
C) Strategic groups help chart the future directions of firm strategies.
D) Strategic groups are helpful in thinking through the implications of each industry trend for the group as a whole.

E) None of the above
F) B) and D)

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It is not important to consider the potential impact of government regulation when developing new innovations.

A) True
B) False

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Michael Porter's five-forces Analysis is a dynamic tool for analyzing industry attractiveness.

A) True
B) False

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The same environmental trend or event may have a very different impact on different strategic groups within the same industry.

A) True
B) False

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The strategic groups concept is valuable for identifying groups with marginal competitive positions.

A) True
B) False

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